Safe Sleep This Winter Holiday Season: Social Media & Texting Toolkit
Welcome to the Safe Sleep Winter Holiday Season Toolkit! This toolkit has been created to help spread the word about the importance of practicing safe sleep during the holiday season, both through social media and text messaging.
How to Use This Toolkit
Graphics: Use the square graphics provided for both Instagram and Facebook posts as well as to text to your patients or clients. Click on the graphic to download.
Suggested Copy: We have provided suggested copy for each graphic. Feel free to use this suggested text as is or adjust it to better fit your communication style.
Engagement: Encourage your followers and clients to share their own safe sleep tips and experiences. This can help create a community of support and awareness around safe sleep practices.
Please tag us on Instagram at @cradlecincy and Facebook at @cradlecincinnati, so that we can share your posts. And thank you for promoting safe sleep for babies this holiday season!
Instagram and Facebook:
As the weather gets colder, it’s tempting to bundle up your little one. But be careful not to overheat them.
According to the American Academy of Pediatrics, your baby needs only one more layer than you would wear to be comfortable.
And remember to avoid loose blankets. Instead, opt for a wearable blanket or sleepsack to keep your baby warm and safe during sleeptime. Loose blankets pose a suffocation risk if they cover your baby’s face.
For more safe sleep tips, visit cradlecincinnati.org/safe-sleep.
Text Message: As it gets colder, it’s tempting to bundle up your little one, but avoid overheating them! The AAP says that your baby only needs one more layer than you. Use a wearable blanket or sleepsack instead of loose blankets to keep them warm and safe.
Instagram and Facebook:
Keep your baby safe this holiday season by placing them on their back for every sleep – nighttime and naptime.
Placing them in new sleeping positions, like on their stomach or side, increases their risk of sleep-related death.
When visiting relatives for the holidays, it’s important to share 'back to sleep' tips with anyone caring for your baby. Older generations might remember different advice from when they were raising kids, but research now shows that sleeping on their backs is safest for babies.
Text Message: Quick reminder: As you stay with family and friends this holiday season, remember to always place your baby on their back to sleep. Share this tip with everyone caring for your baby as safe sleep guidelines have changed in the last 30 years.
Instagram and Facebook:
Traveling with your baby this holiday season? Make sure that they have their own safe sleep space wherever you go.
When staying in a hotel or someone else’s home, bring a safety-approved portable crib, Pack ‘n Play or bassinet.
Remember, babies should never sleep with another person. Sharing a bed or other sleep space increases the risk of sleep-related infant death.
Not sure if your crib or bassinet is safety-approved? Check today at cpsc.gov.
Text message: Visiting friends or family this holiday? Remember to bring a portable crib for your baby. If you need a portable crib, contact Cribs for Kids at (513) 564-BABY.
Instagram and Facebook:
As we gather with family this holiday season, let’s make sure everyone is on the same page with safe sleep. Grandparents, aunts, uncles and cousins all play an important role in keeping your baby safe.
Here are key tips to share:
Always place babies on their backs to sleep.
Use a firm, flat sleep surface like a crib, bassinet, or Pack ‘n Play.
Keep soft bedding, toys and bumpers out of the sleep area.
Avoid using blankets. Instead, dress your baby in a wearable blanket or sleepsack to keep them warm.
For more safe sleep tips, visit cradlecincinnati.org/safe-sleep.
Text message: If you’re visiting friends or family for the holidays, make sure they practice safe sleep with your little one. Babies sleep safest Alone, on their Backs, and in Cribs. Safe sleep may be new to them, so it’s important to share this info to keep your baby safe.